Top Cybersecurity Awareness Training Providers for MSPs (And What Makes a Platform Actually MSP Friendly)

Are you a Managed Service Provider owner, IT director, or the office’s unofficial “cybersecurity person”? Security Awareness Training (SAT) matters, but not every SAT platform makes sense for the way MSPs actually work. Enterprise tools are great for internal IT teams with the budget and time that entails, but less ideal for teams managing many clients at once.

This guide covers:

• ​What MSPs should look for in a SAT platform
• ​Which popular providers MSPs often start with (and why those aren’t always ideal)
• ​The top MSP-friendly SAT platforms on the market
• ​Why Phin tends to win when MSPs compare their options

What MSPs Should Look For in a Cybersecurity Awareness Training Platform

MSPs operate differently from internal IT teams. The right SAT platform isn’t necessarily the one with the biggest feature list, but the one that tangibly reduces your workload.

Here are 6 things MSPs consistently need:

1. 1.True multi-tenant management: One login, one dashboard, all clients in one place. Avoid platforms that require separate portals for every tenant.
2. 2.Flexible billing that fits MSP reality: Month-to-month, based only on active users. Avoid long-term contracts.
3. 3.Integrations that reduce admin: Especially PSA and directory integrations, like ConnectWise, Datto Autotask, HaloPSA, Microsoft Azure, GSuite, and more.
4. 4.Automated campaign management: User syncing, compliance tracking, overdue reminders, and monthly training should not require manual effort.
5. 5.White labelling: Clients should associate the value with you, not your vendor.
6. 6.Reporting that proves ROI: Automated, exportable reports for auditors, insurers, and business owners.
7. 7.Content that isn’t long and boring: Short, relevant, modern, and easy to consume.

If a SAT tool doesn’t meet those criteria, it’s probably not MSP friendly.

Platforms MSPs Commonly Use (But Aren’t Always Designed for MSPs)

These tools are well known and widely marketed, but not built specifically for MSP workflows.

KnowBe4 Security Awareness Training

The biggest name in SAT, with the largest content library and deep enterprise features. Excellent for internal IT teams with lots of admin time. Less ideal for MSPs due to long-term contracts, no true multi-tenancy, and heavier management overhead.

BullPhish ID (ID Agent / Kaseya)

Popular in MSP circles because it’s often bundled within larger security suites. Simple and inexpensive, but content variety, reporting depth, and automation are limited compared to specialist SAT platforms.

Proofpoint Security Awareness Training

Enterprise-grade with strong phishing simulation depth and polished training modules. Potentially overkill for many small to midsize MSP clients. On the expensive side, and not necessarily structured with multi-tenant MSP workflows in mind.

The Best SAT Platforms for MSPs (And Why MSPs Choose Them)

These are the platforms MSPs consistently compare and switch to when they want something simpler, more automated, or better aligned with an MSP business model.

1. Phin Security

Phin is designed specifically for MSPs, not retrofitted for them.

What MSPs love:

• ​True multi-tenant platform
• ​Month-to-month billing
• ​Usage-based pricing (only pay for active users)
• ​Onboarding that takes ~10 minutes
• ​Automated campaigns and user syncing
• ​Content from six different training providers
• ​Reporting built for auditors and insurers
• ​No direct sales to SMBs — Phin doesn’t compete with MSPs
• ​PSA and directory integrations
• ​Product moves fast and adapts quickly

Challenges for MSPs:

• ​Not all PSA integrations are available yet (currently ConnectWise and Halo in progress)
• ​Limited language support (mainly English, some French and Spanish)

What MSPs say:

• ​“Real-time training, as well as the monthly, quarterly, even weekly cadence of having a five-minute video, it all helps keep security constantly on the mind." - CCB Technology
• ​“We were doing everything by hand... Now, we’ve dropped engineering time by 80 percent.” - Certified CIO
• ​“Easiest deployment of any platform I’ve worked with.” - Fortify Technology

2. Breach Secure Now

An MSP-focused SAT platform with simple deployment, bundled dark web monitoring, and risk assessments.

MSP friendly features:

• ​Built for MSP resale
• ​Straightforward management
• ​All-in-one feature bundle
• ​Budget friendly for small clients

Challenges for MSPs:

• ​Less robust automation
• ​Smaller content library
• ​Integrations (especially Azure) can be inconsistent
• ​Reporting is more basic than enterprise-focused tools

3. Huntress SAT

A managed, story-driven SAT offering that requires minimal admin time for MSPs.

MSP friendly features:

• ​Fully managed experience
• ​Easy onboarding
• ​Strong phishing simulations
• ​Engaging narrative style lessons

Challenges:

• ​Less control than self-managed platforms
• ​Content simplicity may feel lightweight for advanced users
• ​Multi-tenant control is more limited

Why Phin Security Ends Up Being the Best Choice for MSPs

• ​Platform designed around multi-client management
• ​Automation that eliminates tedious SAT admin
• ​Billing that matches MSP pricing models
• ​Reporting that satisfies insurers, auditors, and compliance frameworks
• ​Content variety that keeps users engaged
• ​Integrations that reduce back office time
• ​A vendor relationship that never competes with MSP revenue

The result: less admin, more security, happier clients, and more profitable MSP offerings.

If that’s what you’re looking for, Phin is the SAT platform built for you. However, it might not be the best one for every situation, so consider your specific needs, workflows, and budget when choosing a provider.